
Aramco
Aramco’s IKTVA launch
I successfully delivered the IKTVA (In-Kingdom Total Value Add) Launch event for Saudi Aramco, where the brief was particularly complex, requiring a blend of innovative, immersive, and interactive elements. I developed a strategic event plan that not only highlighted IKTVA’s role in advancing local content and economic growth but also integrated digital and immersive technologies to engage the audience. This included live digital presentations, interactive displays, and real-time data visualization to create a dynamic, engaging experience that resonated with key stakeholders.
My approach involved detailed coordination with multiple teams to ensure that the event reflected the forward-thinking nature of IKTVA, while also managing logistics, technology, and content seamlessly. The result was a high-impact event that successfully communicated Saudi Aramco’s vision for the future, driving discussions around local innovation and value creation, while leveraging cutting-edge digital tools to elevate the experience.
